Privacy Policy

AIREKA Digital Transformation Ltd respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains what personal information we collect, how we use it, who we may share it with, and what rights you have.

1. Who we are

AIREKA Digital Transformation Ltd is a UK-based company providing workflow, digital transformation, AI prototyping and product support services for insurance and related businesses.

For the purpose of UK data protection law, AIREKA Digital Transformation Ltd is the data controller for the personal information we collect through this website and during business enquiries.

2. What information we collect

We may collect personal information when you visit our website, contact us, book a call, or discuss a potential project with us.

This may include:

• your name
• your email address
• your phone number, if you choose to provide it
• your company name and role
• your message or enquiry
• meeting booking details
• project information you choose to share with us
• basic technical information about your website visit, depending on the tools used on the website

We do not intentionally collect sensitive personal information through this website.

3. How we use your information

We use your personal information to:

• respond to your enquiry
• arrange calls or meetings
• understand your business needs
• discuss possible services or projects
• prepare proposals or project materials
• provide services where we have agreed to work together
• manage our business relationships
• improve our website and services
• meet legal, accounting or regulatory obligations

4. Our lawful basis for using your information

We only use your personal information where we have a lawful basis to do so.

Depending on the situation, this may include:

Legitimate interests

We may use your information to respond to business enquiries, manage business relationships, improve our services, and develop relevant business opportunities. We only do this where we believe it is reasonable and does not override your rights.

Contract

Where we are discussing, preparing or delivering services for you or your organisation, we may use your information because it is necessary for entering into or performing a contract.

Legal obligation

We may need to keep certain records to comply with legal, tax, accounting or regulatory obligations.

Consent

Where we rely on consent, for example for certain types of marketing or non-essential cookies, you can withdraw your consent at any time.

5. Marketing

We may contact business contacts about AIREKA services, updates or relevant opportunities where we believe there is a legitimate business interest or where we have consent to do so.

You can ask us to stop sending marketing messages at any time by contacting us at info@aireka.co.uk.

We will not sell your personal information to third parties.

6. Who we share your information with

We may share your personal information with trusted service providers who help us run our business and website.

This may include:

• website hosting providers
• email and productivity tools
• calendar booking tools
• analytics tools, where used
• professional advisers, such as accountants or legal advisers
• project partners or contractors, where needed to support agreed work

These providers are only allowed to use your information for the purposes we have agreed with them.

We may also share information where required by law or to protect our legal rights.

7. International transfers

Some of the tools and service providers we use may process information outside the UK.

Where this happens, we take reasonable steps to make sure appropriate safeguards are in place, such as using providers that apply recognised data protection protections or contractual safeguards.

8. How long we keep your information

We only keep your personal information for as long as we need it.

As a general guide:

• enquiry emails may be kept for up to 24 months
• meeting and business development records may be kept for up to 24 months
• client and project records may be kept for the length of the relationship and for up to 6 years afterwards, where needed for legal, tax or accounting reasons
• marketing contact details are kept until you unsubscribe or ask us to remove them

We may keep information for longer if required by law or if there is a legitimate business reason to do so.

9. Cookies and similar technologies

Our website may use cookies or similar technologies to make the website work properly, improve performance, understand how visitors use the site, or support embedded tools such as booking forms.

Strictly necessary cookies may be used without consent because they are needed for the website to function.

Where we use non-essential cookies, analytics cookies, tracking pixels or similar technologies, we will provide appropriate information and, where required, ask for your consent.

You can control cookies through your browser settings.

10. Links to other websites

Our website may contain links to other websites or third-party services, such as booking tools, social media pages or partner websites.

We are not responsible for the privacy practices of those websites. You should read their privacy policies before providing personal information to them.

11. How we protect your information

We take reasonable steps to protect your personal information from loss, misuse, unauthorised access, disclosure, alteration or destruction.

However, no website, email system or online service can be guaranteed to be completely secure.

12. Your rights

Under UK data protection law, you may have the right to:

• access the personal information we hold about you
• ask us to correct inaccurate information
• ask us to delete your information
• ask us to restrict how we use your information
• object to how we use your information
• ask for a copy of your information in a portable format
• withdraw consent, where we rely on consent

To exercise your rights, contact us at info@aireka.co.uk.

We may need to verify your identity before responding to your request.

13. Complaints

If you have concerns about how we use your personal information, please contact us first so we can try to resolve the issue.

You also have the right to complain to the Information Commissioner's Office, the UK regulator for data protection.

14. Changes to this Privacy Policy

We may update this Privacy Policy from time to time.

The latest version will always be available on this page.

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